Real or AI? Human vs AIGame Rental
Was it made by a human or generated by AI? A Human vs AI gamification experience with brand-specific questions and a live leaderboard that brings competition to your booth.
Last updated: 23 September 2026
- Category
- Interactive
- Players
- Individual or team
- Screen
- Touchscreen / kiosk
- Score
- Live LED leaderboard
About this service
Real or AI? A Game That Tests Perception
Human vs AI is a next-generation gamification experience that tests the limits of artificial intelligence, plays with participants' perception and brings competitive fun to your event space.
On our giant touchscreens or smart kiosks, participants are shown high-resolution images, texts or sounds. The task is simple, but the decision is anything but: was this piece made by a human, or generated by AI in seconds?
Content Tailored to Your Brand
We adapt the questions and visuals directly to your industry. At an automotive launch it becomes "A real concept car or an AI design?"; at a fashion event, "A real runway shot or AI-generated?" — fully integrating the game into your brand.
Maximum Competition with a Live Leaderboard
Participants' scores are mirrored in real time on the large LED screens at your booth (Live Scoreboard). This live competition naturally draws in visitors who think "I can beat that". The game can be set up for individuals or teams.
Prize-Driven Data Capture
To join the contest, save their score or win the end-of-day grand prize, visitors enter their contact details. Built with a privacy notice and explicit consent steps in line with KVKK, this flow turns a fun game into a high-converting lead generation tool for your brand.
Longer Dwell Time at Your Booth
The curiosity and excitement the game creates keep participants at your booth longer, giving your sales and marketing team an ideal window to start natural conversations with potential customers.
Turnkey Setup
The entire software infrastructure, polished interface design (UI/UX) and hardware setup are delivered turnkey by the MetasoftCo team.
Optional module · Data-Capture & CRM
Turn this activation into a lead-generation engine
On request, we add the Data-Capture module to this activation. An experience guests enjoy becomes a qualified lead list your sales team can follow up after the trade show or launch.
- 01
Smart delivery and lead form
Guests reach their digital content via QR code and land on a micro-site designed for your brand. They receive their content by filling in fields we define together, such as name, company and email.
- 02
Built for KVKK and GDPR
The form is shown with a privacy notice. Marketing consent is collected through a separate, optional opt-in that is never tied to content delivery. Only data that is necessary for the stated purpose is collected.
- 03
Our own CRM infrastructure
Captured records flow instantly into MetasoftCo's own CRM infrastructure. No extra software to buy and no integration project to wait for.
- 04
Your dedicated client dashboard
Follow incoming records live from your dedicated dashboard, filter them and download them as Excel/CSV. AI-generated statistics summarise how your event performed.
The Data-Capture module is activated only at the client's request and with their written approval. The client brand is the data controller for the personal data collected; MetasoftCo processes it solely on the client's instructions as a data processor. The final wording and approval of the privacy notice and consent texts remain the client's responsibility. Data is retained for 90 days by default, can be downloaded from the dashboard during that period and is deleted from our systems afterwards. A different period can be agreed in the contract.
Technical specifications
- Players
- Individual or team
- Screen
- Touchscreen / kiosk
- Score
- Live LED leaderboard
- Content
- Brand-specific question pool
Frequently asked questions
01How is the Human vs AI game played?
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Participants see an image, text or sound on a touchscreen and choose whether it was created by a human or by AI. Each correct answer earns points and scores appear on the leaderboard.
02Can the questions be tailored to our brand and industry?
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Yes. The question pool, visuals, interface and score screens are custom-built for your brand and event theme.
03Can it be played in teams?
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Yes. The game can run as an individual contest or a team competition, with team scores shown on the live leaderboard.
04Can this activation capture attendee data (leads)?
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Yes. On request we add the Data-Capture module: guests reach their content via QR code and share details such as name, company and email on a micro-site designed for your brand. Records flow instantly into MetasoftCo's own CRM infrastructure and can be followed live from your dedicated dashboard.
05How is the collected data handled under KVKK and GDPR?
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The form is shown with a privacy notice, and marketing consent is collected through a separate, optional opt-in. The client brand is the data controller and MetasoftCo acts as a data processor on the client's instructions. Final approval of the texts rests with the client.
From the field






